Custom Shopify App Development

Bespoke embedded Shopify apps, checkout extensions and Shopify Functions.

Custom Shopify App Development — overview visual

What it is

Purpose-built Shopify apps that live inside your admin and do exactly what your business needs — nothing more, nothing less.

  • Embedded admin apps using Polaris and App Bridge
  • Checkout UI extensions and Shopify Functions
  • Custom B2B and wholesale workflows
  • Private apps and public App Store launches

How it works

  1. Step 1

    Scope

    We define exactly what your app must do and the scopes it needs.

  2. Step 2

    Design

    UI mockups in Polaris so it feels native to Shopify admin.

  3. Step 3

    Build

    Full-stack build with secure OAuth, webhooks and metafields.

  4. Step 4

    Ship

    Deployed to your store or submitted to the Shopify App Store.

Use cases

Bespoke loyalty engine

A private app powering a fully custom points and tiers system.

B2B order portal

A wholesale ordering UI embedded in Shopify admin.

Checkout upsells

Shopify Functions delivering rule-based discounts and upsells at checkout.

Local terms & topics

A short reference of the custom shopify app development terms we get asked about most often by Bournemouth, Poole and wider Dorset clients.

Custom Shopify app developer Dorset
Bespoke embedded apps built for a single merchant rather than the public App Store.
Shopify Functions
Server-side extensions for discounts, shipping and payment customisation, written in Rust or JavaScript.
Shopify Flow automation
No-code workflow engine inside Shopify, often paired with custom apps for complex logic.
App Bridge & Polaris
Shopify's UI framework and authenticated bridge used to build native-feeling embedded apps.
Theme app extension
Modern alternative to liquid edits — adds blocks and sections to Online Store 2.0 themes.
Private vs public app
Private (custom) apps are scoped to one store; public apps are listed on the Shopify App Store.

Frequently asked questions

What is a custom Shopify app?

A custom Shopify app is a piece of software built specifically for your store, installed inside your Shopify admin and able to extend the platform with bespoke functionality — custom workflows, integrations, B2B features, loyalty engines, internal dashboards or automations that off-the-shelf App Store apps cannot deliver.

Can my app live only in my store, or does it have to go on the App Store?

Either. Most of our builds are private (custom) apps installed only on your store, which is faster, cheaper and avoids App Store review. We also build public apps for clients who want to list their app in the Shopify App Store.

Do you support Shopify Plus apps and Shopify Functions?

Yes. We build apps using Shopify Functions, B2B APIs and Checkout Extensibility, all of which require Shopify Plus. We also build standard embedded apps using Polaris and App Bridge for any Shopify plan.

How much does it cost to build a custom Shopify app?

A simple private embedded app starts from £6,000. A more complex app with multiple integrations, custom UI and Shopify Functions typically costs £10,000–£25,000. Public App Store apps with billing, multi-tenancy and review submission typically start at £20,000.

How long does it take to build a custom Shopify app?

A focused private app typically takes four to eight weeks from kickoff to launch. A complex public App Store app with billing and multi-tenancy usually takes ten to sixteen weeks including the App Store review window.

Will my custom app survive Shopify API version updates?

Yes — we build to Shopify's current stable API version and follow the deprecation calendar. With an optional retainer we proactively update apps when Shopify announces a breaking change, well before deprecation. Without a retainer we are happy to schedule paid update work as needed.

Can a custom Shopify app integrate with our own internal systems?

Yes. Most of the apps we build connect Shopify to a client's internal CRM, ERP, warehouse system, internal database or bespoke web service. The app sits inside Shopify admin but talks securely to your other systems via authenticated API calls.

Will you maintain the app after launch?

Yes. We offer optional monthly retainers covering monitoring, bug fixes, Shopify API version updates, performance tuning and incremental feature work. Many clients keep us on a small ongoing retainer rather than rebuilding internal capability.

Who owns the code, designs and intellectual property of the app?

You do. Full source code, designs and intellectual property transfer to you on delivery. There is no vendor lock-in — another developer can take over maintenance at any time.

Can you redesign or rebuild an existing Shopify app I already have?

Yes. We frequently take over apps originally built by another developer, refactor the codebase, bring it onto a modern stack (Next.js + Vercel + Supabase) and add the new functionality the client could not get from the original developer.

Custom Shopify App Development

Get a tailored quote for your project

Tell us a little about what you need and we'll come back within one working day with a fixed-fee proposal — no obligation, no sales pressure.

  • Fixed-fee pricing agreed in writing before any work begins
  • Reply within one UK working day
  • Dorset-based, working with UK businesses

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