Technical SEO

Core Web Vitals, SSR, schema markup and crawlability — done properly.

Technical SEO — overview visual

What it is

Most rankings are won (or lost) before a single keyword is written. We make sure your site is fast, crawlable, structured and indexable.

  • Core Web Vitals: LCP, CLS, INP optimisation
  • True SSR audits and migration support
  • JSON-LD schema across every page type
  • Crawl budget, sitemaps, canonicals and robots

How it works

  1. Step 1

    Audit

    Full technical audit covering 100+ ranking factors.

  2. Step 2

    Prioritise

    Issues ranked by impact and effort, with a clear roadmap.

  3. Step 3

    Implement

    We do the work, or work alongside your dev team.

  4. Step 4

    Verify

    Re-crawl, re-test, re-measure.

Use cases

SSR migration

Move a JS-rendered SPA to Next.js SSR for instant indexability.

Core Web Vitals

Hit Google's CWV thresholds across the entire site.

Schema rollout

Full JSON-LD schema for rich results in Google search.

Local terms & topics

A short reference of the technical seo terms we get asked about most often by Bournemouth, Poole and wider Dorset clients.

Technical SEO audit Bournemouth
Crawl, indexing and Core Web Vitals review for Dorset websites, with a prioritised fix list.
Core Web Vitals (LCP, INP, CLS)
Google's user-experience metrics for loading speed, interactivity and visual stability.
Crawl budget
How many URLs Googlebot will fetch per visit — limited by site speed, internal linking and duplicates.
XML sitemap & robots.txt
The two files Google uses first to understand which URLs to crawl and index.
Structured data (schema.org)
JSON-LD markup that turns pages into rich results for FAQs, products, local business and articles.
JavaScript SEO
Ensuring SPAs and frameworks like React/Vue render content in a way Googlebot can index.

Proof it works

Real Technical SEO results

Anonymised UK case studies showing measurable outcomes from the exact service you're reading about.

All case studies
SEO

How Automated Keyword-Driven Content Updates Increased Organic Traffic by 187% in 6 Months

+187%
Organic traffic vs prior year
23 → 91
Keywords ranking top 10
0 hrs
Manual update time / month

A B2B services firm connected to SerpAPI via our automated AI CMS — lifting organic traffic 187%, ranking keywords from 23 to 91 in the top 10, and reducing content update labour from 16 hours/month to zero.

"We tripled our organic leads without adding a single person to the marketing team. The site genuinely keeps itself up to date now."

— Marketing Director, UK B2B Services Firm (anonymised)
SEO

How We Built Our Own Growth Engine: The Streamline Digital Internal Platform

1
Integrated platform replacing ~8 SaaS tools
2/day
Automated blog posts published on schedule
~15 min
Human time per week to run the whole motion

A single integrated platform — CMS, blog generation, backlink manager, LinkedIn automation, SERP and keyword intelligence, competitor analysis and lead capture — that runs this entire website with about fifteen minutes of human attention a week.

"We don't sell automation we haven't trusted with our own pipeline. Every module on this site has been running for months before it gets offered to a client."

— Streamline Digital leadership

Frequently asked questions

What is technical SEO?

Technical SEO covers all the behind-the-scenes elements of your website that affect how Google finds, crawls, and indexes your pages. This includes site speed, server-side rendering, mobile optimisation, structured data schema markup, canonical tags, XML sitemaps, Core Web Vitals, and crawlability.

How do Core Web Vitals affect my Google ranking?

Core Web Vitals are a confirmed Google ranking factor. They measure three things: Largest Contentful Paint (how fast your main content loads), Cumulative Layout Shift (how stable your page is visually), and Interaction to Next Paint (how quickly your page responds to user interaction). Poor scores can actively harm your rankings.

What is server-side rendering and why does it matter for SEO?

Server-side rendering (SSR) means your web pages are fully built on the server before being sent to the user's browser. This means Google receives complete, readable HTML when it crawls your site — not an empty JavaScript shell that needs to be processed before content is visible. SSR gives Google the best possible chance to understand and rank your content.

How long does a technical SEO audit take?

A thorough technical SEO audit for a small to medium business website typically takes three to five business days. Larger sites with hundreds of pages may take up to two weeks. We provide a comprehensive report with prioritised recommendations, not just a list of issues.

What is structured data and do I need it?

Structured data is code (usually JSON-LD format) added to your web pages that tells Google exactly what type of content is on each page. Using the right schema markup can generate rich results in Google Search — like star ratings, FAQ dropdowns, breadcrumbs, and knowledge panels — which significantly increase your visibility and click-through rates.

Can you fix technical SEO issues on an existing website?

Yes. We conduct a full technical audit of your existing website, identify all issues affecting your Google performance, and implement fixes directly. We work with most major website platforms including Lovable, Webflow, WordPress, Shopify, and custom-built sites.

Technical SEO

Get a tailored quote for your project

Tell us a little about what you need and we'll come back within one working day with a fixed-fee proposal — no obligation, no sales pressure.

  • Fixed-fee pricing agreed in writing before any work begins
  • Reply within one UK working day
  • Dorset-based, working with UK businesses

Flagship product

Meet WOBBIE — your fully automated AI business partner.

WOBBIE — Web Operations Built By Intelligence Engineering — learns your business, audits your SEO every day, drafts and publishes content, triages your leads and proposes site changes it can apply, verify and revert by itself. One always-on partner sitting next to you, doing the marketing work that always gets postponed.

  • Audits SEO across Search, Technical, E-E-A-T, Local and Conversion
  • Drafts and publishes content to WordPress, Webflow and LinkedIn
  • Triages leads, sends briefings, applies and reverts site changes
  • Runs in Suggest, Draft or Auto mode — trust it as far as you like

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